Digital Transformation
Go-To-Market Strategy Starter
(Step 2)
1 Buyer Persona GTM Strategy
Entry-level Digital Transformation Go-To-Market Strategy
Starter Level (5 Weeks):
3 Workshops (Kickoff, Half-Time, and Wrap-Up)
Segmentation Strategy
Ideal Client Profile (ICP)
1 Buyer Persona (6+ pages)
Buyer's Journey Map
3-Month Content Calendar
Required Pre-Work:
Buyer Persona Assessments
(These should take ~10 minutes per Buyer Persona to complete and are due one business day before your scheduled Workshop #1.)
Digital Transformation Go-To-Market Strategy Pre-Work
(This should take ~ 20 to 30 minutes to complete and is due one business day before your scheduled Workshop #2.)
Available for CEOs, founders, presidents, owners, or the equivalent of B2B technology companies with 10-50 employees that sell to mid-market clients (50-500 employees) and enterprise clients (500+ employees) who have successfully completed the 1-hour Diagnostic Consultation | B2B marketing + sales strategy (Step 1).
